Shrinkflation: Cereal Brand Cuts Amount Per Box By 17%; Toilet Paper Brand Slashes Roll Size 24%

There’s inflation and then there’s shrinkflation.

Inflation is easy to spot: The product you bought last month now costs a dime more.

But shrinkflation is much more nefarious. The product you bought last month is the same price — the package may even appear to be the same size — but there’s less of it. In some cases, a good bit less.

“Notable brands to ‘shrinkflate’ their products in recent months as the American dollar continues to lessen in value include Charmin, Bounty, and Gatorade, which have all been downsized in recent months but have retained their previous prices,” the Daily Mail reported on Wednesday.

“Joining the parade of downsized products is cereal stalwart Honey Bunches of Oats, which has seen the weight of its standard box, previously 14.5 ounces, lessen to 12 ounces — a reduction of roughly 17 percent,” the U.K. paper said. – READ MORE

Related Articles

(PREMIUM) PAINE IN THE MORNING: 10 things you need to know this Thursday – June 9, 2022

There is also an ad free audio version of this episode you can listen to HERE ‘Sharpest Slowdown In 80 Years’: World Bank Releases Ominous News About Recession Risk – The World Bank cut its global growth forecasts for 2022 on Tuesday and warned of the “sharpest slowdown in 80 years.” In January, the international financial…

To access this post, you must purchase The Hot Wire, The Hot Wire (DG), Monthly Supporter​ or Monthly Supporter​ (DG).

Hot Wire — Spy School; Protecting You & Yours — The Intel Juice is Worth the Squeeze

CLICK HERE to Get or Download the Outline PDF for this material and video.  What is Intelligence?  Intelligence is truthful, timely, actionable, reliable information that can be used for certain needs, for and about operational environments and threats.  Strategy  Before covering and applying this material a good mindset to have in place is that from…

To access this post, you must purchase The Hot Wire or The Hot Wire (DG).

Responses