Frequent Interactions Between Clinicians And Big Pharma A Conflict Of Interest: Expert

An expert in pharmaceutical policy has said that the frequent interactions between pharmaceutical companies and health professionals can pose a conflict of interest for clinicians.

Prof. Barbara Mintzes told The Epoch Times that research has demonstrated that there was a corollary between health professionals receiving a low price meal while being promoted a drug and the rate of the professional then prescribing that medication compared to generic alternatives of similar quality.

Mintzes said a common example is pharmaceutical companies sponsoring events to provide food and drinks for health professionals.

“If you survey doctors, they will say, I can’t be bought for the price of a pizza or I can’t be bought for the price of a sandwich,” Mintzes said but she noted that research in the US found physicians that receive a meal promoting the drug of interest, averaging less than $US20 ($AU29), had a significantly higher rate of prescribing that medication compared to generic alternatives of similar quality.

The study also found a dose-response where “the more meals provided; the more likely doctors are to prescribe the product.” – READ MORE

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